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Rose Brand News & Information Feature Story


Rose Brand Inc. Introduces 4 New Floors and a Floor Guide

Monday, February 6, 2017

Rose Brand Inc. is proud to present four new floors: Expo, Teatro, Dura and Dolce, adding to its line of 18 floors that fit just about every possible use. You can easily search through these floors by attribute and occasion in our Floor Guide.

Expo is a lightweight, affordable floor covering for events, runways, and budget-conscious productions. It’s lightweight yet durable, easy to roll out and lays flat for a fast load-in. Black, white and grey floors are in stock, plus custom colors can be run when a show floor with more pop is needed. Expo Floors are an exceptional value.

Teatro is a superior, heavy-duty reversible floor with dimensional stability for stage, dance, or touring. Teatro takes the classic reversible stage covering to new heights in performance. Two homogenous vinyl wear surfaces are laminated around a center fiber reinforcement layer for maximum dimensional stability, no matter how many times the floor is rolled or reversed. A smooth suede finish in black/white or black/grey is just right for touring, dance, stage performance, tradeshow and event floors. Teatro is a superior reversible floor in every way.

Dura is a hard-wearing, easy roll out, durable floor for temporary and permanent installation. Its finely textured surface is suitable for a wide variety of traffic including live performance, rehearsals, dance, and auditorium use. Dura is rugged yet amazingly pliable. It’s interleaved with a glass fiber reinforcement layer for complete dimensional stability. The floor’s overall construction is 80 mils (2 mm) thick and has an incredibly durable 0.7 mm wear layer. Dura is easy to roll out over stage decks or can be permanently adhered to platforms or subfloors.

Lastly, Dolce is a long life, gently cushioned floor for stage, rehearsal rooms, expo or dance – anywhere long life and comfort are the requirements. Gentle cushioning is the trademark of Dolce Floor. Combined with its hard wearing surface, this makes Dolce the right choice where extra protection and long life are the primary requirements. It can be permanently installed and has a light embossed surface texture for additional slip resistance. The overall thickness is 2.5 mm constructed of a 0.7 mm wear layer plus glass-fiber reinforcement layer and cushioning. Multi-purpose venues, studios and deck covers will all benefit from installing Dolce floors.

Those interested in pricing and more information on any of these floors can click on the links in this article.