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Get the fastest turnaround in the industry on custom stage and event curtains.
Rose Brand is North America’s largest provider of theatrical fabrics, fabrications and production supplies for the entertainment, event and display industries.
Being in business since 1921, we’ve learned a thing or two about the entertainment, event, and display industries. What started as a small, family run business has grown into a national company employing over 250 people in two locations.
Ninety-five years ago we opened our doors on the Lower East Side of Manhattan selling rags. As time went by we expanded to the sale of theatrical fabrics and developed in-house, custom sewing capabilities. We also began carrying various production supplies and stage hardware. Fast forward to today and we’re manufacturing custom theatrical and event drapery, backdrops and virtually anything sewn with fabric for venues that range from high school auditoriums to Radio City Music Hall. Our custom service also includes technical project management for the design & installation of curtain, track and projection jobs.
Combine our bi-coastal facilities, hundreds of thousands of yards of in-stock fabrics, plus the expertise of our project managers and you have the quickest turnaround time on the most intricate jobs.
Ask around about our reputation. You’ll know you chose the right partner for your production. Our continued growth is the result of the strong relationships we’ve built with you, our customers.
1921 - Rose Brand Opens its Doors Selling Rags on the Lower East Side of Manhattan
1970s - Theatrical Fabrics Added to Product Offering; Custom Sewing Begins
1986 - First Product Catalog Published
1995 - Rose Brand West Facility Opens in LA
2004 - Rose Brand West Outgrows its Space and Moves to Bigger Facility
2007 - East Coast Operations Move to Secaucus, NJ. Facility Space Doubles.
2015 - NJ Facility Expanded by 42,000 Sq Ft.
2015 - George Jacobstein, President, Celebrates 40 Years with Rose Brand
2015 - Rose Brand acquires Swag Decor, growing the Florida market for event and decor services
2016 - Rose Brand Celebrates 95 Years of Business
2017 - Rose Brand West again outgrows it's space and moves to an even larger facility